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How to give Apple feedback about the iPhone?

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What’s the most effective way to give Apple real product feedback about the iPhone?  I’m not interested in complaining…I want to offer some genuine feedback.

Backstory: last Friday, I got an iPhone 6.  I used it Friday night and Saturday.  Then, on Sunday morning I wiped it, went back to my iPhone 5 and gave the iPhone 6 to my wife.

Now, don’t get me wrong: the iPhone 6 is a beautiful device.  But, I agree with Steve Jobs’ point of view that he wanted to keep the iPhone small enough to manipulate with one hand.  There’s no two ways about it: the iPhone 6 is definitely a two-handed device.

My wife’s hands are small enough that every phone is a two-handed device, so moving to the iPhone 6 was no big deal.  In fact, she really likes how the thinner phone with rounded edges feels in her hands.

I’m not going to say Apple was wrong by introducing bigger devices.  As I’ve just illustrated, different sizes suit different customers.

Historically, Apple keeps their prior generation iPhones around for one cycle as the less expensive model, then knocks it off when another new generation is introduced.  I hope Apple breaks with this history.

What I would like to convey to Apple’s product managers on the iPhone is that I really hope they keep the 4″ size of the iPhone 5 around when they introduce the next version.  I can see the iPhone line having three sizes—small, medium and large.  It would be very elegant.  (Hopefully, perhaps next year they’ll introduce a small version of the iPhone 6 line, so that small screen users like me can enjoy the thinner form-factor.)

So, coming back to my original question: what is the best way to convey this feedback?


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